About us

We founded IHT to help the Medicare consumer, pure and simple.

Inspire Health Tech builds the technology that tells each consumer which plans fit them, and puts that answer in the hands of the companies that serve them.

Our story

From the leads business to the consumer’s side

Our founders spent years in insurance, health technology and lead generation, and saw the same problem again and again: consumers, especially seniors, too often mistreated in the name of short-term profit, and plan decisions made late, inside a sales conversation, with little information about what each plan would actually cost.

So we built plan alignment. A consumer’s own drugs, doctors and expected care are run against every plan available to them with a claims-based actuarial model, and the plans are ranked by what that person is likely to spend. The answer comes first, before the agent.

We are a technology company, not an agency or marketer. We never compete with our customers for consumers, and our rankings are never weighted by carrier, plan or who pays.

What we believe

  • Built for the consumer. Everyone else benefits because the consumer does.
  • Plan before agent. Agents are essential; they should start from the consumer’s own answer.
  • Neutral by design. The consumer’s expected costs decide the ranking.
  • Prove it. Every alignment is documented and every result can be measured.
Leadership

The team

Mark Seghers

CEO & Co-Founder

25+ years building insurance and health technology businesses, with several exits. Co-founder of the Insurance Marketing Coalition and founder of the Lead Market Forum. University of Wisconsin.

Randy B.

Co-Founder, Compliance & Relationships

20+ years in insurance and health care. Makes sure our agreements are compliant, transparent and mutually constructive.

Brian W.

Chief Technology Officer

Full-stack development leader with 20+ years building and running scalable, high-availability technology. Leads our technology team.

Marc W.

Business Development

Senior sales, marketing and business development leader with experience across life, health and property and casualty markets.

IHT is guided by an advisory group of industry insiders, including leaders of insurance agencies and contact centers, consumer advocates and insurance industry veterans.

Industry leadership

Working to raise the bar

  • Founding member of the Lead Quality Alliance
  • Co-founder of the Insurance Marketing Coalition
  • Founder of the Lead Market Forum
  • Speakers at Medicarians, LeadsCon and InsurTech Insights
Where we are

Wauwatosa, Wisconsin

2510 N 85th Street, Suite 100
Wauwatosa, WI 53226

(414) 379-7401 · info@inspireht.com

Interested in joining us? We’re always glad to hear from great people at careers@inspireht.com.

Let’s talk about your consumers.

A 20-minute walkthrough of plan alignment.

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